Let me know if you want more help learning how to get more value out of LinkedIn. Get good at LinkedIn Boolean Search by practicing. Please note that these Boolean strings are only effective if you follow these key. Use these LinkedIn Boolean Search Operators and Modifiers to create more focused results when using the Search Bar or LinkedIn Advanced Search. To conduct a LinkedIn Boolean search, use the following 5 operators. NOT allows you to exclude a particular word or phrase from your search results.ĭirector NOT executive NOT VP NOT “Vice President” “Vice President” OR VP OR “V.P.” OR SVP OR EVP Helpdesk OR “Desktop Support” OR “Technical Support” “American Express” OR “American Airlines” OR creates results with one of two (or three) different phrases or words in the content. “graphics design” AND “architect” would need to be in content in order to be in the results “customer service” and management will return results with both “customer service” and management in the content. Software AND designer will return the same results as software designer. You do not need to use the AND Operator, by default LinkedIn assumes AND in a search with two phrases or words. You should think about geographic location, industry, experience, language, and a lot of other factors that are essential for targeting. (instructional designer OR instructional design) will result in both instructional designers and instructional design in the results.ĪND produces results that contain two separate words or phrases. Boolean search on LinkedIn Each sales prospecting on LinkedIn begins with defining your target audience: who your ideal client is. A Boolean search is an advanced audience segmentation tool that allows you to add and discriminate between relevant and irrelevant prospects. Software AND (engineer OR architect) will result in both software engineers and software architects in the results. Parenthetical – When creating a complex search include terms and operators in parenthesis. You can use these in addition to other modifiers.Įxamples “Operations manager”, “Business Developer” or “Vice President” Quotes are used when you want to search for an exact phrase. You can build search strings in the Keywords, Title, Name, and Company fields. These operators and modifiers can be used in the LinkedIn search bar as well as the Advanced Search form. LinkedIn published a cheat sheet on using Boolean Search functions a while back.īoolean searches allow users to combine keywords with modifiers (Quotes & Parenthesis) and operators such as AND, NOT, and OR to produce more relevant results.
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